What Does ALDI Really Mean?

If you’re anything like me, you’ve probably pushed your ALDI cart (after fishing out a quarter, of course) and thought, “Okay, but what does ALDI even mean?” It’s such a recognizable name, but its meaning isn’t exactly obvious—especially if you’re not fluent in German.ALDI is short for Albrecht Diskont, which translates to “Albrecht Discount” in German. The name comes from the two brothers who founded the chain, Karl and Theo Albrecht. They took over their mom’s small grocery store in Essen, Germany, right after World War II. Times were tough, and people needed access to affordable food, so the Albrecht brothers built their business around the idea of offering quality groceries at low prices…

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